The Newsletter · Welcome
The headline says she raised. This is everything before it.
Welcome to Oh! She Can Drive, the newsletter where I break down how she funded it.
Here is the premise. 2% of venture capital goes to female-led businesses. 14% to mixed teams. Those numbers get quoted constantly and have barely moved in decades, and part of the reason is that the process of raising itself remains mostly private. The how sits behind closed doors. We read that a founder raised, but we rarely hear how many nos came first, or what it cost her to get there.
So every episode I sit down with female founders who have raised, and the investors writing the cheques, from Seed to Series D and beyond, and ask for the specifics. Then I take that conversation apart and send you three takeaways you can use.
What lands in your inbox:
The Mechanics. How it actually happened. The outreach, the rejections, the timeline, the pitch refinements, the setbacks and the pivots.
Your Move. One thing to action before your next investor conversation.
The Kit. What I am using to perform this week, inspired by the world's top leaders.
Free. After every episode. Under three minutes.
A word on why me. Three businesses built before thirty. Seven years in strategy and business development at Farfetch, through the listing and everything that came after it. Now a media founder and an angel investor, and when a guest is mid-raise I sometimes join the cap table. I have been on every side of this table, including the side where I did not know what I was doing and it cost me. I will do a full episode on that one.
The bias is real and we know it. But what actually sits between most women and a term sheet is narrower than the system itself. It is access, information, and how she walks into the room. Those three move a great deal faster than the system does, and they are the ones I am here to change.
This newsletter is your field guide, one raise at a time, so that you walk into that room prepared and fully fluent in what is about to happen.
Start with the episodes.
In between editions, here is where else to find me:
LinkedIn for notes from the build.
@ohshecandrive for the founders and investors shaping what's next.
@hourea for everything else.
Hourea